Our Team

Dr. Ron Hornbaker


Ron got his DVM from Kansas State University, and owned a small animal practice in Kansas City for several years. While running his practice, he created the first vet practice management software system that stored images of patients, and retired from practice to take that software to the veterinary market. Since then, Ron has founded several tech companies, and spent a good portion of his career in Silicon Valley before moving to Austin and creating Wagstarter. Ron codes and designs the site, and you can find him here as DrRon.

Dr. Bruce Pedersen


Bruce also got his DVM from KSU, where he and Ron were roommates and close friends. He founded his first practice in a farmhouse basement in Schuylkill Haven, PA, and within 4 years grew it into a new 6,200 sq ft facility and 12 thousand clients before selling to VetCorp. He now owns a 30,000 sq ft mixed animal practice in Watford City, ND, and is building another one in Butte, MN. In his free time, he enjoys volunteering as an Iditarod vet. Bruce tests Wagstarter in his practices and helps other vets make the most of it, and you can find him here as DrBruce.